"We were thrilled to be included on the back-to-school Be A Reader tour," said Keesha Blythe, principal at Prospect Learning Center. "Without RIF and committed partners like Buddig, many children in our community would not have access to books."
Tom Buddig, Carl Buddig & Co. executive vice president for marketing, said his firm's brand has been nourishing young minds for more than 100 years.
"We believe that reading and literacy go hand-in-hand with good nutrition to support a life-long love of learning," Buddig said "We're thrilled to be sponsoring the Be A Reader tour and proud to be part of the work that RIF is doing in local communities across the nation."
The Be A Reader campaign extends through May 2012 and encourages families to enjoy reading time together through activities, special promotions, and community outreach.
To participate in the Be A Reader campaign and to enter the Sandwich and a Story sweepstakes, visit www.Buddig.com.To make a donation to RIF, visit www.RIF.org/donate.