Minority-Owned Companies Fight for Equity in Advertising

A major anti-trust lawsuit has been filed by the owner of an independent marketing company, who says that, if he’s victorious, millions — if not billions — of dollars in pre-print advertising (inserts) could begin to flow freely to minority-owned publications that serve minority communities — publications that are often locked out of the market due to “forced buys.” […]

1 2 3 16