The famous Capital Wheel in National Harbor that overlooks D.C. is once again one of numerous landmarks across the United States and Canada that will be illuminated to promote the biennial Stand Up to Cancer telethon.
The landmarks will be lit starting Thursday, Sept. 8, ahead of an hourlong fundraiser that will air live the next day on numerous American and Canadian networks.
In all, more than 90 historic buildings and landmarks will be illuminated in the event’s colors during the week leading up to the fifth biennial roadblock telecast airing in both countries Friday 8 p.m. to 9 p.m. on the East Coast, organizers said.
All of the structures will be lit in a combination of the organization’s signature colors: red, orange, yellow and white.
The major U.S. landmarks include: Niagara Falls and the Peace Bridge connecting Buffalo and Fort Erie, Ontario, the Helmsley Building in New York; Willis Tower, the Wrigley Building, Tribune Tower, NBC Tower and Navy Pier in Chicago, the Capital Wheel in National Harbor; the U.S. Bank Tower crown in Los Angeles, Pacific Ferris Wheel on the Santa Monica Pier and the Clock Tower in Santa Monica, and One Liberty Place, the Benjamin Franklin Bridge, Cira Centre and FMC Tower in Philadelphia.
“Stand Up to Cancer raises funds to accelerate the pace of groundbreaking translational research to get new therapies to patients quickly and helps to save lives.
“We are grateful and honored that these iconic U.S. and Canadian buildings and landmarks are standing with us in the fight against cancer,” said Lisa Paulsen, Stand Up to Cancer co-founder and president and CEO of the Entertainment Industry Foundation.
“Illumination of these famous landmarks in conjunction with our telecast shines a spotlight on the importance of cancer research.”
Bradley Cooper, Academy Award-nominated actor and founder of the Bradley Charles Cooper Foundation, will serve as executive producer of the telecast, and renowned live large-scale event producers Done + Dusted will be working with the Stand Up to Cancer production team.
The telecast will broadcast from The Music Center’s Walt Disney Concert Hall in downtown Los Angeles.
A host of networks and channels are donating one hour of simultaneous commercial-free broadcasting for the event, including ABC, CBS, NBC, Fox, American Forces Network, Aspire, Audience Network, Bloomberg TV, Bravo, Comedy Central, Discovery Life, E! Entertainment, Epix, ESPNews, FM, FS2, Fusion, FXM, Great American Country, HBO, HLN, ION Television, LMN, Logo, MLB Network, National Geographic, Pivot, RLTV, Showtime, Smithsonian Channel, Starz, Starz Encore, TBS, Tr3s, VH1 and WGN America.
For the first time, there will be a Spanish version of the Stand Up to Cancer telecast airing nationally on Galavision, HBO Latino, Starz Encore Español and Univision Deportes and, locally, on Univision Puerto Rico.
Additionally, the show will stream live on SU2C’s Facebook and YouTube pages, Yahoo and MLB.com, and in Spanish on Univision.com
USA Network will air the Stand Up to Cancer telecast on Friday, Sept. 9 from 11 p.m. to midnight and the entire telecast will be available to stream on Hulu beginning Saturday.
For the second time, Stand Up to Cancer Canada will simultaneously broadcast the Canadian-inclusive telecast across all four major English-language Canadian broadcasters, CBC, City, CTV and Global.
Additionally, Canadian services AMI, Bloomberg TV Canada, Blue Ant Media, CHCH, CHEK, Fight Network, Hollywood Suite, Joy TV and TLN Television will also air the telecast.
The show will stream live on Yahoo Canada and will be available on demand on Shomi and Telus Optik TV in Canada.